HeldSway

White-label

Affiliates should never know HeldSway exists.

A fully branded affiliate portal on your own domain (partners.yourbrand.com), with your colors, logo, copy, and transactional emails. White-label is part of every plan — including Nano — not a $249/month upgrade hidden behind a sales call.

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  • Your own subdomain
  • Brand-perfect emails
  • No $249/mo upgrade

Why this matters

Most platforms charge a premium to hide themselves.

  • Your affiliates land on a portal stamped with another brand — it makes you look smaller than you are.
  • Transactional emails ship from the platform's domain, so affiliates ask "is this legit?" the first time they see one.
  • White-label is a $249/month line item on legacy platforms — for a feature that should be table stakes.
  • You waste hours each quarter explaining to an affiliate why "HeldSway" is in their dashboard URL.

What is brandable

Every surface your affiliates touch.

Custom domain

Run the portal on partners.yourbrand.com (or affiliates., or anything you like). HeldSway provisions an SSL cert and handles renewal — you never see a Let's Encrypt console.

Theme & colors

Match your brand palette via design tokens (primary, accent, success, danger). HeldSway re-skins every component, including charts and badges.

Logo & favicon

Upload your logo (light + dark variants) and favicon. They appear in the portal header, the email templates, and the browser tab.

Copy overrides

Every UI string is overridable — call your program "Partners" instead of "Affiliates" if that fits your brand voice. Bulk-edit via CSV.

Branded transactional emails

Welcome, payout confirmation, password reset, monthly summary — all sent from your sender domain (DKIM-signed) with your template.

No "Powered by HeldSway"

Zero attribution back to us. No badge in the footer, no link in the dashboard, no mention in any email. Legitimately invisible.

How it works

White-labeling in 10 minutes.

  1. 01

    Point a CNAME

    Add a CNAME record from partners.yourbrand.com to portal.heldsway.com. SSL is provisioned within minutes; no certbot, no manual renewal.

  2. 02

    Upload your assets

    Logo (light + dark), favicon, brand colors (or paste a Tailwind / CSS variables block). HeldSway re-skins the entire portal in real time.

  3. 03

    Send the first email

    Add your sender domain, paste a DKIM record, and HeldSway routes all transactional emails through your domain. Affiliates see a familiar "from" address.

Highlights

  • $0White-label upcharge — included on every plan
  • 10minTypical time to fully branded portal
  • 100%Of UI strings overridable

More from HeldSway

A portal that looks like you, end to end.

Start a free trial, point a CNAME, and see the white-label portal live on your domain in under 30 minutes.

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